At present, many enterprises have carried out marketing website construction, we for marketing website function understanding is very clear, but there are many enterprises marketing website after the launch, the effect is not ideal, make the enterprise very distressed. Through the analysis of these failed websites, in fact, it is not difficult to see that the main reason is that in the early stage did not do enough preparation work, resulting in errors in the construction of the site, and ultimately affect the quality of the site. In this regard, small make up, enterprises in the production of marketing website before, need to clear the following five elements, in order to make its quality better, better effect.

 

Define the purpose of the site

 

Since enterprises choose production site, inevitably there is a purpose, this is indisputable, but the fact is that companies know their purpose, but there was no purpose will be integrated into the website, the function and design the website, don't have the ability to help enterprises achieve the goal, and can help enterprises to achieve the goal of website, effect naturally. Therefore, before the production of the website, the enterprise should be their own website to implement the purpose of the website, so that the website functions and design and other aspects are fully to achieve the purpose of the enterprise to carry out, so the production of the website, in order to have a strong targeted and targeted, the effect will be stronger.